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Gelq.it at MIG 2018, the 59th International Exhibition of Artisan Gelato

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Last December 4th for Gelq it was a day of visit to Longarone at MIG 2018 the 59th International Exhibition of Artisan Gelato.

This edition, which took place from the 2nd to the 5th of December, featured natural flavors without additives, the "bio" and vegan lines and food intolerances, which will also be the major themes we will find at Sigep 2019, where we will be present with our stand.

The day trip from Milan saw us lucky with the traffic, which was not too intense. The fair in Longarone is neither comfortable nor easy to get to but tradition has it that once a year you go up there in the mountains to greet friends and acquaintances who work with great enthusiasm in our industry.

Some say that MIG is a fair that over time is losing more and more consensus and there are those who claim that it is the only one that has retained its original and genuine charm. We liked it. It's definitely one of the trade shows that remains on a human scale and that at the end of the day does not leave you completely exhausted after the visit.

It was an important opportunity to meet some of the partners of Gelq.it who set up their own exhibition space like Toschi, Medac and Cialcon and it was also a useful moment to evaluate the novelties and the new opportunities to offer ice cream makers. Gelq and those who come to visit us online for 2019.

A historical note on how the fair of Longarone is born. The first edition dates back to December 1959 in what was the traditional meeting point of the ice cream makers of the Valle di Zoldo and Cadore which in the winter period returned to their homes at the end of the working season spent in ice cream parlors in Germany, Austria , Holland and other European countries.

The initiative began to grow immediately with vigor, up to the present day.

Also this year, more than 20,000 operators and gelato makers from all over the world were expected to attend the fair. Let's see in a few days the data of the presence in the final balance to draw conclusions and see how it went.

Tags : Gelato exhibition, Longarone, Mig 2018
Posted in: News

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